Ad Creatives & Campaigns

During my role as graphic designer on a paid media team at Elevato, and marketing designer at Ophelia, I had the opportunity to build optimized landing pages, design ad creatives and motion graphics.

Overview

• Animated and static ad creatives, tested and and uniquely optimized for each clients' paid media performance on Meta and Tiktok
• Video editing for social media, TV and StackAdapt

Graphic Designer, Agency
Elevato Digital
Graphic Designer, In-House
Ophelia
Branding
Advertising
Motion Graphics
Web Design
Presentation Design
Paid Media
Creative Strategy
Social Media
Marketing
Motion Graphics & Video Editing

Animated ad creatives for Meta, StackAdapt and TV

Jointy ad creative animation
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Jointy ad creative animation
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Honolulu Coffee ad creative
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Nextmile Meals ad creative
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Static Ad Creatives

Static ad creatives for Instagram reels and Tiktok

Hands pouring water from a black container into a Next Mile Meals pouch with orange mountain design, accompanied by the text: 'Eat Better, Pack Lighter, Go Farther.'
Top view of a person using a laptop with Allergy Land website on screen promoting allergy-free grocery shopping with text: Your one-stop-shop for everything allergy-free, Grocery Shopping Just Got A Lot Easier, swipe up! Order Today!
Cinesamples advertisement promoting Forbes Pipe Organ with text 'Explore the best FORBES PIPE ORGAN' and a button saying 'Hear it in action.' The ad features an image of a dark pipe organ keyboard with the cinesamples logo, and a waveform graphic below it, set on a light purple background.
A small blue and yellow robotic vehicle with two large front wheels and two round blue sensors resembling eyes, promoting UKIT for adding real robotics to STEM classrooms with free shipping on orders.
Advertisement with an Allergy Land logo and text reading 'Shopping for allergy-free foods just got a lot easier' with a call-to-action button labeled 'Shop Now,' surrounded by fresh vegetables and fruits including tomatoes, mushrooms, avocado, orange slice, grapes, and sliced eggplant.
Artist series promotional image for Tina Guo featuring her playing an acoustic cello, with motion blur background and text highlighting virtual music for composers by composers.
Smiling woman with long braided hair wearing a colorful striped dress on a turquoise background with text promoting a New York City experience app coming soon, and a button labeled Sign Up For Free.
Advertisement for Next Mile Meals showing colorful meal packages with one labeled Italian Meatball, text offers 10% off sampler packs and a shop now call to action.
Advertisement with a red background featuring a smiling man playing an acoustic guitar on the left and a woman singing into a microphone on the right, with text in the center that reads, "How's your schedule look? WE'VE GOT GIGS Waiting for you." Below the text is the gigbooker logo.
Ad Campaign: Cinesamples

Landing page and paid media ad creatives

Website mockup shown on tablet and mobile devices featuring Cinesamples brand. The header shows a man in a beanie and glasses sitting in a music studio with text: Sample Libraries for Composers, by Composers and a button labeled Explore Our Music Library. Below are sections titled Over $1M In Musician Royalties with info on industry-leading instruments and sample libraries, and Virtual Instruments for Music Makers with an image of a computer and studio keyboard, explaining their vision to inspire music creators with innovative tools.Website landing page for Cinesamples featuring a man in a music studio with equipment and drums, highlighting sample libraries for composers, musician royalties, virtual instruments for music makers, and featured instruments recorded at MGM Scoring Stage. Sections promote exploring the music library, scoring any scene with virtual instruments sampled from real players, and delivering the true Hollywood sound with cinematic orchestral tools. Product images and call-to-action buttons are included throughout the dark-themed site.
Website landing page for Cinesamples featuring a man seated at a music production workstation with a computer and audio equipment. The page highlights sample libraries for composers, musician royalties over $1M, virtual instruments for music makers, and featured instruments recorded at MGM Scoring Stage. It includes images of music instruments, product covers like Tina Guo, Piano in Blue, Forbes Pipe Organ, and orchestral brass, and highlights the company's focus on high-quality Hollywood sound. Buttons invite users to explore the music library.
Promotional graphic for Forbes Pipe Organ software with a digital interface showing sliders for swell, positive, great, pedal, and master ADSR controls, set against a gradient rust-colored background with the text 'Explore a world of organ potential' above and labels for sound design, presets, and layers below, along with a waveform image.Advertisement for Cinesamples featuring three music sample libraries: Continuum Guitars with fiery guitar strings artwork, Forbes Pipe Organ with a stylized pipe organ keyboard design, and World Series Viola da Gamba with a wooden string instrument and blue-toned background, under the text 'Explore the best composer toolkit'.Artist series promotional image for Tina Guo featuring her playing an acoustic cello, with motion blur background and text highlighting virtual music for composers by composers.Advertisement for Cinesamples' Forbes Pipe Organ software with the text 'Explore the Best Forbes Pipe Organ' above a graphical user interface of the software showing sound design, layers, and presets sections on a reddish-brown background, and a sound waveform at the bottom.Cinesamples ad showcasing a composer toolkit with three virtual instrument covers: Continuum Guitars, Forbes Pipe Organ, and Iola Da Gamba, above text 'Explore the best composer toolkit' and below text 'Virtual Instruments Made For Composers, By Composers' with a soundwave graphic and a button labeled 'Hear it in action'.Advertisement for Tina Guo Acoustic Cello virtual instrument in the Artist Series by Cinesamples, featuring Tina Guo playing a cello with dynamic graphic background, and text highlighting it is for composers.
Check out more projects
Go to portfolio

Trialkit

Hands holding a folded flyer for TrialKit, featuring the tagline 'From data chaos to courtroom clarity' and describing its AI platform for automating discovery, transcribing media, and visualizing case data with timelines and maps, targeted at criminal defense attorneys. Flyer includes a graphic of a linked data interface and a call-to-action to schedule a call at partnerships@trialkit.ai.
See work
Website
Marketing Assets
Print Work

Ophelia

Laptop screen displaying a webpage titled 'Why is the fentanyl crisis so bad?' with a subtitle about understanding the severity and responses to the crisis, and an image showing vials labeled 'Fentanyl Crisis'.
See work
Ad Creatives
Brand Materials
Web Design

Terry Knickbocker

Two promotional banners for TK's fall 2020 enrollment. The top banner is grayscale with a man holding his finger to his lips and the text, "How good do you want to be?" in black and orange. The bottom banner is in color with a woman looking directly at the camera, featuring text advertising a "9 Week Fall Intensive" saying, "How good do you want to be?" and TK's enrollment message in white and orange.
See work
Ad Creatives
Web Design
Marketing
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Get in touch at elizabeth.m.doig@gmail.com